Campaign: Drink something You won't regret
Playing off the bar scene and atmosphere, we're a little honest about the struggles of dating (and its regrets).
Concept: Nicholas Petrich and myself
Words: Me
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/323b948a-3dcb-41d8-a7f2-534b45791e34_rw_1200.jpg?h=77b7f7ec8a5fbe226f1778bd8f7b8109)
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/1364ca72-5715-4a58-9a79-3344986bdf61_rw_1920.jpg?h=dc140ac0d18c2d72e8fda3edf434e74f)
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/72a38fd1-af45-4adf-8e8d-384801fd7301_rw_1920.jpg?h=831de767e5a672db100b8b335c840489)
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/cf79bd9d-8e3b-4b1f-aa05-f657d0c475a7_rw_1920.jpg?h=5aa25f56eb62ff6e3941272e03ee1b37)
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/26733f39-9588-49d6-9efc-30833c6087bc_rw_1920.jpg?h=55b5464f383e1ae87f4233a8439295ff)
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/2c9e8ce0-debe-4a0c-9848-1cbc4c61f4c6_rw_3840.jpg?h=328ea4124f18c3b95e0e996d0d7b5015)
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/a7a8a360-3f7d-4bf8-a95b-99cc0bc8becb_rw_3840.jpg?h=10d99f1895eab4650241235e54834e22)
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/f9701e45-feec-490b-a5ee-df4c64a9eeac_rw_3840.jpg?h=e34bd80d3868e2bbd6b0b20ff89934f7)
Campaign: We Won't Lie to You
We were a little more than honest about some things in order to let you know how good Integrity tastes.
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/762e4fbc-481a-4e23-9817-b64246fe4b2e_rw_3840.jpg?h=fa6b7a653b0f023a5a08e40b16fb51b9)
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/3bb96d66-4caa-4264-9b05-52f70044c122_rw_3840.jpg?h=460302fe01feacdfbc47194c4888be4d)
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/b8b468e1-8ea9-4ebc-91fe-a38c4eacdad8_rw_3840.jpg?h=3b40a34134bcbe9baeec9dc671704e16)
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/3aa8de9a-b4bd-4160-b5f4-1e55ab6fd1e4_rw_1920.jpg?h=4b3a73a90907955d497d262f2ef2d2ce)
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/28262375-12f5-4f1d-a55f-b6b50fe03351_rw_3840.jpg?h=7fe93efc321a8bb76921607199336d4f)
Email Copy
A few emails from patio season, a tap finder, and a beer release.
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/caaf3036-2c13-4c62-8aa5-72805546215a_rw_1920.jpg?h=36ac95674b6d91f12331554559848eef)
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/c48e79d8-afb3-4f5c-b745-324cc9e962a7_rw_1920.jpg?h=4ca53befda379a7e10cd8c139e2512ff)
Beer List COpy
Some of the most fun I had was developing personalities for each beer and making those descriptions fun and concise.
![](https://cdn.myportfolio.com/23d7c60e-cb87-4486-960d-715a012d5ea9/73eacb35-ec60-449c-97e8-dab2a915445d_rw_3840.jpg?h=cfa26dfc52438120b184fca2052977d1)